Business Terms Dictionary

Sales Order Visibility Horizon

The Sales Order Visibility Horizon is the time frame during which a company typically becomes aware of sales orders or actual dependent demand. It represents the period between when demand is first visible and when the order fulfillment process begins. © Copyright 2025 Demand Driven Institute. Used with permission.

What is it used for?


This horizon helps businesses anticipate demand and plan inventory, production, and procurement accordingly. A longer visibility horizon allows for better preparation, reducing the risk of shortages or last-minute adjustments, while a shorter horizon requires more agile supply chain responses.


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ForgeFlow Cloud ERP and its DDMRP system offer powerful visibility tools to enhance demand planning, enabling businesses to respond swiftly to incoming orders. By synchronizing inventory and production with real-time sales data, companies can improve responsiveness, optimize stock levels, and maintain a more agile supply chain.